hasl.ink vs Linktree
The OG vs the upgrade.
Linktree started the link-in-bio category. Credit where it's due. But the game has changed. Linktree charges $5/month for analytics. $9/month for custom themes. $24/month for priority support. hasl.ink gives you everything — AI chat, analytics, full design control, knowledge base — for $0. During beta, you get what Linktree Pro users pay $108/year for. Free. Let's break down the actual differences.
Feature breakdown
| Feature | hasl.ink | Linktree |
|---|---|---|
| Price | Free (beta) | $0–$24/mo |
| AI Chat | GPT-4 powered | None |
| AI Design Studio | Yes | No |
| Analytics | Free — clicks, views, devices, referrers | Paid ($5+/mo) |
| Custom Themes | Full control — free | Limited free, full requires Pro |
| Link Previews | Auto OG meta | Thumbnail only on paid |
| Knowledge Base | Upload docs, train AI | No |
| Drag & Drop | Yes | Yes |
| Social Links | 15+ platforms | Icons only on paid |
| Custom Domain | Coming soon | Paid ($9+/mo) |
| QR Code | Free | Free |
| Speed | Edge-cached, sub-50ms | Standard |
The full picture
Linktree is the default. It's what people think of when they hear "link in bio." And for a basic link page, it works fine. But basic is all you get for free.
Want analytics? Pay. Want to remove the Linktree branding? Pay. Want more than the default themes? Pay. Linktree's free tier is a demo. Their real product starts at $5/month.
hasl.ink takes a different approach. Everything is free during beta. Not a stripped-down version — the full product. AI chat that answers questions about you 24/7, powered by GPT-4. Upload your knowledge base and your AI learns your content. Visitors get instant answers without sliding into your DMs.
The design studio is where hasl.ink pulls ahead hard. Linktree gives you a theme picker. hasl.ink gives you a full design studio with an AI assistant. Tell it "make my page look like a 90s terminal" and it generates a complete theme. Backgrounds, gradients, borders, shadows, hover effects — every pixel is yours to control.
Analytics on hasl.ink are free. Not the watered-down "you got 12 clicks" kind. Full breakdown: devices, browsers, operating systems, referrers, time-series charts with multiple granularities. The data Linktree charges Pro users for.
Linktree has a bigger ecosystem and more integrations. That's real. If you need Mailchimp embeds or payment collection, Linktree has those. hasl.ink is focused on doing fewer things better — links, design, AI, analytics.
Read more: Why generic link pages hurt your brand in our blog post Why Your Linktree Is Killing Your Brand. See the full feature breakdown or get started in 5 minutes.
Verdict.
If you want the safe, established choice — Linktree works. If you want AI chat, full design control, and real analytics without paying, hasl.ink is the better tool in 2026. Especially while it's free.